Masterplan


Visual identity for Masterplan, a Buenos Aires-based travel agency for the discerning traveler, someone who would place authenticity before a tired idea of luxury. 
        The result was a refined, sensible and austere identity. The logotype has carefull and distinct details that become more evident in the initial when it’s used on its own, as an identifier.

travelermasterplan.com ︎︎︎
  • Identity
  • 2020